Posted by: nbaground on: January 25, 2010
Article marketing is a oft used strategy for enhancing traffic. It has been popular since the early days of Internet marketing and even now is an valuable traffic generation strategy.
Everyone are always wondering about the best strategy of submitting articles for the simplest results. Which are the most effective strategies?
Firstly, you can submit your articles to the biggest article directory, EzineArticles. This site has a well deserved reputation of being the best in the world. It is loved by marketers and by readers and most importantly, by Google.
However , do not dismiss smaller article publication sites like the kind available in Web Design Sunshine Coast.They are superb with regard to backlinks.
It is a source of frustration to many marketers who find it tough to meet the submission guidelines or cope with the timescales for articles to be approved.
If you read the submission policies and follow to them, then it isn't an issue.
Once they are listed in EzineArticles you instantly obtain benefits from it. Articles accepted by EzineArticles tend to rank well in Google, even without backlinks to them.
Add in a few backlinks and your articles will rank well for keywords. You will repeatedly find your articles ranking well without any backlinks simply because they are on EzineArticles.
After your article has been published you must do some simple backlinking to it just to give it that extra boost in the search engines.
Firstly, submit your EzineArticle author RSS feed to the RSS directories. You can either use a tool or do it by hand. Just select the top ten directories in Google for now if you are doing it manually. You can always submit to more later on, so make sure you keep track of which ones you have added your feed to.
You can also use one of the many ping sites to ping your article. You will give EzineArticles some benefit, but it also benefits your article.
You could also social bookmark your article. There are many tools that will do this or you can do it manually. If your piece of writing could be newsworthy and also well written you'll be able to look at adding it to sites for instance Digg or Stumbleupon to get added inbound links along with traffic,or else you could very well benefit from another website including Web Design Sunshine Coast.
You will find however some exceptions to this fact and these are directories that happen to be joined together and so created to give you a lot more backlinks from distrubuting ones own content to tons of other directories, a good example as to this is one available at Web Design Sunshine Coast.
Of course, there are many article directories on the Internet, but none of them carry the weight of EzineArticles. Google Knoll is currently very popular with marketers. So far though, these are not appearing to be ranking as well as Ezinearticles, but it is a fine means to get the Big G to look at your sites.
It isn't worth while submitting articles manually to any more directories except the top few big ones. Many of the rest get such a small amount of traffic it is not worthwhile, except for the backlink. For that reason you should either outsource or automate these submissions to free up your time to concentrate on building your business.
If you are submitting articles then you need to make sure they are on Ezinearticles for the best traffic. Add in some backlinking to your article and you you will get traffic as your article ranks in the search engines.
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